April 06, 2006
Earthquake Entrepreneurs
Some creative entrepreneurs found a gold mine in the wake of the Los Angeles earthquake. Baby Janne of Hollywood is a store specializing in Hollywood memorabilia. It has been selling broken bits of the stars' homes. Some of it they picked from the garbage, and some was donated by the celebrities theselves. Diehard fans happily pay prices from $1o to $500 to own a piece of something a star once owned. This unusual product also has an unusual benefit. Half the proceeds are donated to the charity of the buyer's choice.